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Instagram Story Publishing — Feed and Stories From One Draft

Toggle Publish as story per Instagram account in the dashboard, or pass postType story on API and MCP targets. Stories skip captions and first comments, take one media item, and can mix with feed posts on other platforms in the same approval queue.
Updated 8d ago
Retranslate Jobs: Progress, Completion, and Republication Fixes
Agent Authoring Guide, Site Media API, and Advisory Lint
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Built with Aveiro
In short
Instagram targets can now publish to Stories instead of the feed. Toggle Publish as story per account in Dashboard → Social, or pass postType: story on API and MCP targets. Stories publish one full-screen media item without caption or first comment — 9:16 works best — while other platforms in the same draft keep their feed captions.

What we shipped

Social publishing already let one draft target Instagram, Threads, LinkedIn, X, Reddit, and Orbit in a single approval queue. This release adds Instagram Stories as a per-target surface.

Dashboard editor

In Dashboard → Social, each Instagram account now has a Publish as story toggle in the Instagram section. Flipping it counts as a content change — approval is revoked if the post was already approved. When every Instagram target on a post is a story, the row icon reads Instagram story and caption fields for that platform are skipped.

API and MCP

targets on POST /api/v1/social/posts and PATCH /api/v1/social/posts/{postId} accept optional postType: "story" on Instagram targets: 
{
  "targets": [
    { "platform": "instagram", "accountId": "acct-uuid", "postType": "story" },
    { "platform": "linkedin", "accountId": "acct-uuid" }
  ]
}
Stories publish without caption or first comment. Attach exactly one media item per story target. The dispatcher prefers 9:16 crops when auto-picking generic assets.

Mixed surfaces in one post

A single draft can combine feed and story targets — e.g. LinkedIn feed post, Instagram story, and X post. Caption limits and first-comment validation skip platforms whose only targets are stories.

Try it

  • Open Dashboard → Social and create a new post.
  • Select an Instagram account and enable Publish as story.
  • Attach one vertical image or video, submit for review, and approve.
  • Or from an agent: list accounts, create a draft with postType: "story" on the Instagram target, and let a human approve.

Read next

  • Social approval workflow (platform docs)
  • Social agents and API (agent loop + postType)
  • Social posts API (field reference)
  • Multi-aspect AI media (aspect ratios and auto crop)