Page views show traffic — named analytics events show intent. How to tag buttons and signup components on Aveiro so you know which hero, footer, or campaign link actually worked.
Enable analytics and consent on your published site, then assign event names to CTAs in the editor. Page Analytics shows paths; Events shows which buttons and signup components fired — the signal you need for launches and newsletter growth.
Why page views are not enough
A spike on / or /newsletter tells you traffic arrived. It does not tell you:
Anyone clicked Subscribe
The hero Get started beat the footer link
Campaign traffic converted on the landing page you rewrote
Google Analytics calls these events. Aveiro exposes the same idea on published components — without a separate tag manager script if you use native blocks.This matters for SEO content (which page earns signups?) and GEO — AI assistants increasingly summarize “how to measure CTA performance” as: tag interactions, not just URLs.
The two analytics layers on Aveiro
Layer
Answers
Page Analytics
Which URLs got views, referrers, trends over time
Events
Which named interactions fired — buttons, signup submits, custom CTAs
Live visitors
Who is on the site right now and which path they are on
Turn on Track visitors and events for the published site.
Publish Site settings.
Details: Analytics and privacy.Tracking is cookieless and anonymous — nothing is stored on your visitors' devices, so no consent banner interrupts them and every visit is counted.
Step 2 — Name events on components
In Visual mode, select a CTA — button, Email Signup, or other trackable block — and set an Analytics event name.Naming conventions that survive team handoff:
Pattern
Example
lowercase_with_underscores
hero_signup, footer_subscribe
location + action
pricing_cta_click, docs_try_it
campaign prefix (optional)
launch2026_waitlist
Avoid renaming events after launch without checking historical data in Analytics → Events.
Step 3 — Publish the page
Event names live in page content. After adding or changing them:
Publish Page content for that page.
Test on the published URL — editor preview traffic is not the same as public analytics.
Step 4 — Read results after a push
After a campaign, social thread, or Product Hunt launch:
Analytics → Pages — did /newsletter traffic rise?
Analytics → Events — did newsletter_signup rise with it?
Audience → Overview — new subscribers with source path metadata
If views rise but events flatline, the problem is on-page CTA (copy, placement, mobile layout) — not acquisition.Newsletter funnel context: How to start a newsletter from your website.
Example scenarios
Hero vs footer signup
Event A: hero_newsletter_signup
Event B: footer_newsletter_signup
Compare event counts after the same campaign. Move the winning pattern above the fold.
Docs quickstart CTA
Product docs often need “did anyone click Try it?” not just “did anyone read chapter 1.”
Pick stable names; document in a short internal list
Tracking off but wondering why Events is empty
Publish site settings with analytics on
Analytics running but policy silent about it
Mention cookieless analytics in your privacy policy
FAQ
Do embed forms on WordPress count as events?Native Aveiro page components use the event names you set in the editor. Embed forms sync to Audience — track embed performance via subscriber growth and campaign stats alongside site events.Can I export events to GA4?Aveiro Analytics is built in for connected publishing. If you need GA4, treat Aveiro events as your in-product source of truth for CTAs on Aveiro-hosted pages.What is a good first event to add?Your primary money or list-building CTA — one hero button or Email Signup block.
