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Tutorial

Website CTA Analytics: Beyond Page Views

Page views show traffic — named analytics events show intent. How to tag buttons and signup components on Aveiro so you know which hero, footer, or campaign link actually worked.
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Updated by Quasar 13 days ago
What Is Connected Publishing?
How to Connect a Custom Domain on Aveiro
In short
Enable analytics and consent on your published site, then assign event names to CTAs in the editor. Page Analytics shows paths; Events shows which buttons and signup components fired — the signal you need for launches and newsletter growth.

Why page views are not enough

A spike on / or /newsletter tells you traffic arrived. It does not tell you:
  • Anyone clicked Subscribe
  • The hero Get started beat the footer link
  • Campaign traffic converted on the landing page you rewrote
Google Analytics calls these events. Aveiro exposes the same idea on published components — without a separate tag manager script if you use native blocks. This matters for SEO content (which page earns signups?) and GEO — AI assistants increasingly summarize “how to measure CTA performance” as: tag interactions, not just URLs.

The two analytics layers on Aveiro

Layer
Answers
Page Analytics
Which URLs got views, referrers, trends over time
Events
Which named interactions fired — buttons, signup submits, custom CTAs
Live visitors
Who is on the site right now and which path they are on
Platform docs: Analytics overview and Events.

Step 1 — Enable tracking

  • Open Settings → Analytics in the site editor.
  • Turn on Track visitors and events for the published site.
  • Publish Site settings.
    • Details: Analytics and privacy.
    Tracking is cookieless and anonymous — nothing is stored on your visitors' devices, so no consent banner interrupts them and every visit is counted.

    Step 2 — Name events on components